So you’ve made the leap and hired a graphic design agency to design your logo, build your website and give your brand the makeover it badly needs. It’s important to be clear with your web designer about what you want, and to communicate with your designer to make sure you both understand what’s realistic and possible within your budget and time frame. Here are five things you should definitely not say to your web designer to get the website you want.
1. “I want my website to look exactly like this one.”
It’s good to take inspiration from other websites that you like the style of, but asking for a direct copy of another website is never a good idea; your website needs to be custom built with your business in mind, which will likely be a little different to the websites you’ve looked at and admired online.
2. “I don’t know what I want. You decide.”
This is a lot of pressure to put on your designer! A designer needs a brief in order to understand the project they’re working on, and while they may be qualified to design and build a professional, spiffy website for you, it’s not worth much if you decide you don’t actually like it once it’s finished. Instead, work with your designer to figure out what your website is for and how it should look.
3. “I need this finishing tomorrow.”
In other words, give your designer realistic time frames. Asking for your design to be implemented in a day or a week will either get you an outright refusal or a poor, rushed website. If you’re in a hurry, talk to your designer to find out what their availability is like and how long they think your website will take. Be patient.
4. “Can you just make it as good as possible but for £20?”
Good web design takes time, and you know what they say – time is money. We understand that budgets can be tight, especially for a small business, but a solid, professional-looking website is an investment that will pay itself off in no time. Asking for a ton of features with no budget simply isn’t reasonable. Talk to your designer to figure out what your top priorities should be and what you can realistically afford within your budget.
If you’re interested in having a website designed for your business, please don’t hesitate to contact us for a friendly informal chat.