Search engine optimisation (SEO) is one of the most important parts of running a successful online business. Being searchable in Google and other major search engines means that more customers can find you, and increases the stature and reputability of…
Video marketing can be a great way of capturing leads, especially if your business is aimed towards a younger demographic. YouTube gets more viewership than any other major TV network from people under the age of 35. It’s also free…
When it comes to website design, looks really do matter. The internet is a competitive place where millions of websites vie for viewers’ attention. Therefore, it’s not enough that your website is simple, easy-to-navigate and effective; it has to draw…
With so many companies offering cheap logo design at what could only be described as a ‘pocket money price’, it’s tempting to invest as little as possible in return for a company logo. Here are three reasons you should spend…
Who you are matters. It matters a lot. Customer recognition and loyalty are particularly important for small businesses – after all, there’s no point being a dynamic, energetic company if people don’t recognise you. So when it comes to marketing…
Search engine optimisation is now an essential part of every small businesses marketing plan – but are you getting it right? To help your business make the most of its SEO, here are three things every small business should know.…